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Plant-Based Business with Marisa Baggett, Terri Freedman & Danny O’Malley

This week’s goal-chat was on the business of food, plant-based edition. My guests – kosher sushi chef Marisa Baggett; Terri Freedman, Eat Healthy Crafty; and Danny O’Malley, Before the Butcher – are truly passionate about being and working in the plant-based/plant-forward space.

Their key tenets are lifestyle (Danny), creativity (Marisa), and sustainability/authenticity (Terri). The panel shared their vegan and business backstories, as well as some of their plans and aspirations. Danny, Marisa, Terri, and Danny also talked about the power of a niche, along with the benefits and challenges of this one.

The Benefits of their Plant-Based Niche

  • Marisa: Reignited my passion for cooking
  • Danny: It aligns with my lifestyle – who I am vs who I want to be
  • Terri: Helps her build connections with like-minded people, who then advocate for her

Value of a Niche

  • Terri: Niche-building is important for being known
  • Danny: Having passion/personal reasons for what you do are what makes you successful
  • Marisa: A niche is not being small, it’d digging in and playing big

Plant-Based Business #GoalChatLive

Goals 

  • Danny: Understand what your lifestyle is really about: how you want to feel, how do you get to happy and healthy
  • Terri: Adapt what you like to eat – look up a meal and add “vegan” to find a recipe; self investigate – what has always resonated with you?
  • Marisa: Be open to challenging yourself; go out of your comfort zone

Final Thoughts

  • Terri: Focus on what brings you joy, because there’s enough out there to take it way
  • Danny: Plant-based is your better half; Find the lifestyle that works for you and live it
  • Marisa: Find any and every opportunity to say “yes,” life is a yes-game

Links

What’s your niche? Please share in the comments.

Next Week

On October 13, we are talking about scalability with Liz Heiman, Camille Miller, and Joe Patneaude. Join us at 4pm PT, for #GoalChatLive.

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For more inspiration, motivation, and tips, follow @TheDEBMethod on YouTube, Facebook, and Instagram. And connect on LinkedIn.

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