As a top goal-setting expert, my mission is to help as many people as possible figure out what they want and how to get it.
My passion for goal-setting started several years ago. I was doing events for Barnes & Noble in Schaumburg, Illinois, and one of my customers asked if I’d start a writers’ support group.
I did. And it was a hit. I saw the power of goal-setting and accountability first hand.
At these meetings people would share what they were working on, report on their goals, and set new ones. Almost everyone, myself included, would get something done for the next meeting. Seeing others achieve is encouraging – “If they can do it, so can I” – but the positive feedback you get when you reach your goals is even more motivating. The process works!
Fast forward several years. I had moved to Los Angeles, and re-started my goals group at Barnes & Noble in Santa Monica. It was dubbed Write On shortly thereafter. Over the years, the group has had many changes, and now embraces creatives and entrepreneurs, as well. We have live meetings, where I give out “stars” – a gold star when you achieve the goals you set, any color star for effort. There’s also an engaged online community: a page and group on Facebook, as well as a #GoalChat on Twitter.
After a member asked me to help him one-on-one, I began doing personal coaching. I also started speaking and leading workshops, live and online. Over the years, I’ve helped people around the world set and achieve their goals through strategizing, trouble-shooting, and offering resources, encouragement, and deadlines. Their projects ranged from writing books and starting blogs to social media, business development, and more. I’ve also worked in publishing, education, financial services, social media, and technology.
After years of working, adapting, and polishing my goal-setting and productivity techniques, I put them into a simplified process, called The D*E*B Method.
- Goal Coach, Project Catalyst, and Founder of The D*E*B Method
- Author, Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals, Mango Publishing, January 14, 2020
- Author, Write On Blogging: 51 Tips to Create, Write & Promote Your Blog and Purple Pencil Adventures: Writing Prompts for Kids of All Ages
- Founder, Write On Writers Support Group and WriteOnOnline.com, a website and community for writers, creators, and entrepreneurs
- Host, #GoalChat Twitter chat, Sundays at 7pm PT, and #GoalChatLive on Facebook, Mondays at 4pm PT
- Speaker and workshop leader. Groups include LAX Chamber of Commerce, LA Review of Books, Agorapulse Social Pulse Summits, Greater Los Angeles Writers Society, and Women’s National Book Association – San Francisco and Los Angeles Chapters
- Co-producer, LA #140 conference
- Writer and editor for a variety of websites, as well as numerous print and online publications
- Editor, Social Media Examiner and My Kids Adventures
- Special Projects, Social Media Marketing World
- Senior Editor, Campus Explorer
- Director of Communications, Benefits Group WorldWide
- Production Editor, Publications International
Debra helped each member of our group kick of the New Year right with her goal-setting workshop. She led us through thoughtfully designed worksheets that helped us think about where we want to be and how to get there. She also had great answers to our questions on how to be more productive and overcome obstacles to our goals. Her workshop served to bring together the participants as we learned about each others’ goals and dreams, a great and unexpected benefit. I highly recommend Debra’s services as a coach and workshop leader.
Debra Eckerling has been a terrific speaker for both The Greater Los Angeles Writers Society (GLAWS) and West Coast Writers Conferences (WC2). She is a professional presenter delivering on-target information for our attendees, and is also a great moderator. Debra always generates a warm, positive energy that inspires an audience. I recommend her.
I’ve worked with Debra at print and online publications for over a dozen years. And as a professional editor (and writer, and producer, and editor) I am skeptical of self-proclaimed “experts” — especially those offering advice about creative endeavors — but Deb’s insights have helped me immensely. She knows what works. Her book Write On Blogging: 51 Tips to Create, Write & Promote Your Blog could only have been written by someone who has been there and done that. Deb’s book, her Twitter chats, and her newsletter have changed the way I approach my writing, music, and video projects, and I’m better at my work because of it. She has become a treasured advisor and a personal role model. Thanks, Deb.
The most ambitious and audacious goals need a road map, and Debra’s insight and direction is unbeatable. Whether you take her upbeat and fun workshop or want the extra personalized project management, Debra’s spot-on guidance and insight will help you turn your big ideas into reality.
Deb did a great job building our blog and social media CRM channels. She is very energetic and passionate about creating quality consumer-centric content. In a short time she was able to recruit and build relationships with education subject matter experts and guest experts. She is up-to-date on all the social media channels and understands how to write engaging and compelling social content.
Debra’s been a huge help, not only in improving my writing but in having confidence as a writer. She’s easy to work with, is great about setting goals and works at my pace without allowing me to become complacent. I would highly recommend her services to anyone who wants to work on their skills as a writer.
The nuggets Debra Eckerling sprinkled into my production of the SoMeDocs Lecture Series (“Even Doctors Need Life Lessons”) were gold, and remain with me to this date. In fact, I quoted her just the other day, sharing with my audience about her replacement of the standard “To-Do List” with a “Done List.” She’s clever, articulate, and a joy to listen to.
I recommend Deb as a goal coach if you want to get your book out for the world to enjoy! Within the first hour of working with me and my writing partner, Debra brought awareness and focus on our project’s strengths. We also realized areas where our visions of the book were vastly different. These conversations were important to get us off on the right foot. Debra pushed us from merely discussing the book to actually writing the first chapter within days of our conversation.
Debra Eckerling came highly recommended to me when I was looking for speakers for my virtual summit. She was an absolutely fabulous speaker, a wealth of information and so accessible. It’s always a pleasure to be in her company. I highly recommend working with Debra.
It’s been very helpful to talk to Deb every couple of weeks. She’s given me good advice and clear next steps that I could accomplish. I’ve gotten positive results (and saved a lot of time!)