Event Outcome Optimization

Event Outcome Optimization: Get ROI and ROR from In-Person and Virtual Conferences

Debra Eckerling

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For Businesses:

Strategy Sessions for your Sales & Marketing Teams

Return from conferences with:

  • More leads and connections
  • Stronger pipeline to closure
  • Knowledge to elevate your business

Conferences are essential for professional development. They offer a bounty of connections, education, and resources.

I help your team discover what sessions to attend and how to turn the information gathered into action. Plus, I offer tips for connecting – and developing relationships – with speakers, sponsors, and other attendees. 

Contact me to learn more about team workshops and individual consulting options.

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A goal strategist, I help individuals and teams optimize results using my unique planning methodology: the D*E*B METHOD®. I am a speaker, workshop leader, corporate consultant, and the author of the award-winning Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals. I have spoken on stages for TEDx, VON3, Great Los Angeles Writers Society Conferences, LACBA Lawyer Well-Being Project, Agorapulse Social Pulse Summits, and more.

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For Event Planners

Event Outcome Optimization for Your Conference

The perfect pre-conf or day one speaker for your industry conference or company retreat, I get your attendees engaged and excited about your event.

Virtual and hybrid events are here to stay! But with so many online offerings – summits, conferences, workshops – you need your event to stand out! Plus, there’s the whole issue of information overload. So much great information gets set aside, never to be seen again. It’s a waste of time, money, and energy … and no one wants that!

  • Are you hosting an online summit, conference, or company retreat?
  • Do you want to offer a value-add that keeps your attendees happy … and coming back for more?

Let’s talk about Event Outcome Optimization.

I help planners, companies, and organizations keep their events engaging and productive by helping attendees define their goals and create a strategy to get the most out of the event.

Contact me to discover how my goal-strategy sessions help attendees prioritize what sessions to attend and with whom to connect, so it sets them – and your event – up for success!

I also offer one-on-one planning sessions, breakout rooms, and post-conference support! Event Outcome Optimization is the ultimate value-add: ROI (Return on Investment) and ROR (Return on Relationships) for all those attending your events.

Learn more about Goal Strategy for Event Planners

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As a goal strategist and project catalyst, I work with individuals and businesses to strategize, set goals, and manage their personal and professional projects. I also offer corporate consulting, customized goal-setting workshops, and panel moderation for businesses, organizations, and events.

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CONTACT ME TO GET STARTED!

Read my articles on Event Prep: 5 Tips to Get Ready for a Live, Virtual, or Hybrid Event, Staying Out of the Social Media Abyss: 3 Productivity Hacks, Time Swapping, Directed Journaling, Wellbeing in the Workplace, and Self-Care.

Julie FryDebra’s podcast has a wonderful conversational format that is educational and leaves you with the opportunity to set a goal related to the topic. Fun, interesting and a great opportunity to learn about and connect with other professionals.

Julie FryCEO/FounderYour Expert Guest

Dave DelaneyThe DEB Show with Debra Eckerling is an excellent podcast that covers a wide range of topics related to goal-setting, productivity, entrepreneurship, and more. Debra’s conversational format is engaging and educational, leaving listeners with practical tips and the motivation to set and achieve their goals. The guests on the show are diverse and offer unique perspectives on the topics discussed. Debra’s kindness and skill as an interviewer shine through in every episode, making it a pleasure to listen to.

Dave DelaneyFounder & CEOFutureforth

Seth GoldsteinDeb’s show is amazing. Her guests are top notch and she keeps it lively, timely, on topic, and fun!

Seth GoldsteinCreative DirectorGoldstein Media

Jason FallsI really enjoy listening to these conversations. Not only does Deb bring really insightful people to the table, but the topics are much less in the weeds of how-to business stuff and more inspirational and motivational to bring bigger ideas to the table. And she does that while still being very business oriented. The productivity elements are outstanding, too. Just a good all-around listen for multiple reasons.

Jason FallsExecutive ProducerMarketing Podcast Network

I really enjoy the format of Deb’s show where she invites multiple guests who share the same field of expertise. The guests build on each other’s ideas, which leads to a more meaningful conversation compared to having just one guest. Deb does an excellent job of guiding the dialogue, allowing each guest to share their insights in a way that is beneficial to the listener. I appreciate the variety of guests and topics Deb covers, which keeps the show fresh and engaging. I highly recommend tuning in!

Anastasia LipskeFounderAccess Speakers

At the start of writing my first cookbook, I was overwhelmed with task of niching down all of the overflowing ideas I had. I reached out to Deb who helped me hone in on what I wanted to achieve as a new cookbook author, which in return had turned into a best-selling Mediterranean cookbook! I’m very grateful for Debs professionalism and expertise in both entrepreneurship and writing.

Annie P RugglesI wouldn’t have my book without Deb. Period. She was with me every step of the way from concept to printing. Her guiding hand knocked some sense into me more than once and I’m tremendously grateful. Under her tutelage, I made something I’m tremendously proud to have out in the world. She’s a cheerleader strategist wizard, and a damn good writer herself. I highly recommend her if your concept needs polishing or your strategy needs solidifying. Or, in my case, both!”

Annie P. RugglesAuthorThe Coach Who Would Not Sell

Cara Heilmann“What an engaging speaker and a beautiful soul. I learned so much from your speech about goal setting and The D*E*B Method! Thank you so much for sharing your wisdom with all of us at the International Association of Career Coaches!”

Annie P Ruggles“I find events wildly overwhelming (even though I love them, they take a lot out of me.) And I never leave with every single expectation met – why? Because, until I met Deb and began the EOO process, I didn’t know I was even setting them, let alone clarifying my goals and activating my takeaways. Brilliant stuff, thanks, Deb!

Annie P RugglesFounderThe Non-Sleazy Sales Academy

We are so glad that we arranged for Debra Eckerling to be our opening plenary speaker at the California Creative Writers Conference 2022. She gave a splendid presentation about how to get the most out of a writers’ conference—before, during, and afterward. Considering the timing of her session, Debra focused mostly on “during the conference,” and her suggestions were as inspiring as they were practical. I took lots of notes. Debra’s opening talk was so helpful I hope we bring her back every year!

I also offer: