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We had an entertaining, informative and slightly tech-glitchy conversation about Substack on this week’s GoalChat. Jim Fuhs, Fuhsion Marketing and co-host of Dealcasters, senior publicist Kat Neff from Llewelyn, and post-executive coach for women Viveka von Rosen, Beyond the Dream Board, shared their enthusiasm and tips for the platform.
This led to some tangents on the changing scope of social media, some nostalgia for older platforms, and advice for success in any medium.
What Substack is for Them
- Kat: A resource for voices, opinions, and discovery
- Viv: Quality content of my choosing, another place to share your voice, and a fresh start for your persona
- Jim: A multi-mode platform that allows you to build community using a variety of media
The Most Valuable Social Media Activity
- Kat: If you want a presence, go to Bluesky. If you have expertise to share, go to Substack
- Viv: If starting from scratch, Substack. Viv still has an established brand on LinkedIn
- Jim: Engagement first, content second
Substack #GoalChatLive
Goals
- Kat: Do an AMA on Substack
- Jim: Go to Jim’s Substack and read his article on how to get started on Substack
- Jim: Start a Substack Chat by asking a question
- Viveka: It is an awesome opportunity. Let the authentic you come out.
What to Do to be More Authentic
- Viv: Video
- Jim: Live video
- Kat: Don’t edit yourself
Links
- Learn more about Jim Fuhs, Kat Neff, and Viveka von Rosen
- Connect with Jim Fuhs, Kat Neff, and Viveka von Rosen on LinkedIn
- Follow Debra Eckerling, Jim Fuhs, and Viveka von Rosen on Substack
- Watch Deb’s interview on Dealcasters
- Subscribe to GoalChat and Taste Buds with Deb
- Join the Taste Buds with Deb and Write On Online Facebook Groups
- Learn more about Goals with DEB and Books with DEB
- Join Deb’s next Mixer on May 21
- Get your copy of Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals. Then join the Your Goal Guide Facebook group
- Order 52 Secrets for Goal-Setting and Goal-Getting
Do you use Substack? Are you a content creator or consumer? Please share in the comments.
Next Week
Next week, we are talking about humor with Amy Ferris and Rob Kutner. Join us on Monday, May 19, at 4pm PT, for #GoalChatLive.
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For more inspiration, motivation, and tips, follow @TheDEBMethod on YouTube, Facebook, and Instagram. And connect on LinkedIn.
