Persona with Bobbie Carlton, Nina Fountain & Cheryl Tan

To help you prepare for #NewYearNewYou, on this week’s GoalChat we explored Persona with Bobbie Carlton, founder of Innovation Women; executive stylist Nina Fountain; and media strategist Cheryl Tan. The trio offered their takes on the external sides of persona from the perspectives of speaking, style, and media, and the internal work needed to identify and project your aspirations to the world.

Bobbie, Nina, and Cheryl also discussed the value of personas, some of the challenges women speakers face, how to balance TMI (too much information) with authenticity, and more. Happy DEBcember!

What is Persona?

• Cheryl: Who you are and what you choose to share
• Bobbie: Who you are as a reflection of your target audience; embodying who they want to be
• Nina: An alignment between your style and goals; how you want to be seen

To Be in Alignment with Your Persona

• Nina: Get clear on your personality and what you bring out into the world
• Cheryl: Match your message with your role and objectives
• Bobbie: Curate and showcase authentic aspects of yourself

Persona #GoalChatLive

Goals 

• Bobbie: Spend time thinking about your overall goals of becoming known. Create a personal Venn diagram: see where your knowledge overlaps with your brand and what your audience needs
• Nina: Figure out your core personality/strengths/uniqueness, and your style persona
• Cheryl: Get on camera. Do a 5-day video challenge; 30 seconds a day

Final Thoughts

• Nina: Let style be liberating
• Bobbie: Get comfortable with yourself and speaking
• Cheryl: Knowing your persona helps you create connections

Links

• Learn more about Bobbie Carlton, Nina Fountain, and Cheryl Tan
• Connect with Bobbie Carlton, Nina Fountain, and Cheryl Tan on LinkedIn
• Subscribe to GoalChat and Taste Buds with Deb on your favorite podcast platform
• Join the Taste Buds with Deb and Write On Online Facebook Groups
• Learn more about Book Writing Goals with DEB
• Get your copy of Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals. Then join the Your Goal Guide Facebook group
• Pre-order 52 Secrets for Goal-Setting and Goal-Getting

What is your persona? Please share in the comments.

Next Week

We talking about last minute holiday cooking tips with Aaron Hamburger and Babette Pepaj. Join us on Monday, December 23, at 4pm PT, for #GoalChatLive.

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For more inspiration, motivation, and tips, follow @TheDEBMethod on YouTube, Facebook, and Instagram. And connect on LinkedIn.