Social Media is a key part of developing your community. Therefore, it was the obvious topic choice to round out this month’s theme. We had an active Sunday night #GoalChat – very meta, followed by an awesome #GoalChatLive with Christine Gritmon on Monday.
I have known Christine for years, but Monday was our first face-to-face conversation. Christine frequently drops by our Sunday #GoalChat and, as a branding and engagement expert, was the perfect choice to dive deeper into the topic of social media.
Social media is an invaluable source of connection, especially for businesses and brands. You meet new people, look for them on social media, and connect. It also gives you access to new people and opportunities, enables you to build your platform, and more.
So how do you stand out? I asked Christine. It’s simple:
- Identify your Community
- Show Up
- Leave an Impression
- Add Value
Also, look at what makes you unique and be consistent in your branding across all socials – and your website. Plus, have a presence on all the main platforms, even if you are just active on your favorites. Christine shared lots of examples, along with workarounds. We had a wonderful conversation.
Watch #GoalChatLive on Social Media
Check out Sunday night’s #GoalChatLive conversation on Socia Media in the Twitter Moments Recap.
Bonus Goal: Social Media
- Get in the habit of commenting and replying. In the time it takes to brew your coffee, you can do some quality social media engagement.
- Learn more about Christine Gritmon and Connect on LinkedIn.
- Connect with me on LinkedIn.
- Join the Write On Online Facebook group for community and conversation
- Get your copy of Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals
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What is your best social media tip? Please share your thoughts in the comments.
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On next week’s #GoalChat we will be talking about February Goals. Join the Twitter chat on Sunday, January 31st, at 7pm PT on Twitter. Then, on Monday, February 1st, at 4pm PT, join me for out #FebruaryReset Party on #GoalChatLive.