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We are approaching #GivingTuesday, so what better time to talk about Giving! Media Strategist Sarah Clarke, Dufferin Media , joined me to discuss on #GoalChatLive!
Created in 2012, #GivingTuesday has a simple purpose: it’s a day to encourage people to do good – to give, collaborate, and celebrate generosity. As we approach this year’s holiday season, needs are greater … not just to receive, but to give. Their mission is “to build a more just and generous world.”
Sarah shared why giving is so close to her heart, and offered ideas of ways to give beyond the monetary: becoming a board member, volunteering time, helping a neighbor, writing a review for a business or charity, seeing what’s needed in your community. And from a non-profit’s point of view: the best way for them to receive what they need is to be direct in their communication of what that is.
And, if you are a non-profit who needs to create a campaign or fundraiser to bring attention – and donations – to your cause, treat it the same way you would any business endeavor, Sarah says. Start with your goal in mind. Then, create a logo, tag line, and hashtags for your event, which could be socially distanced or virtual. Have fun, be authentic, and showcase how you help.
Watch #GoalChatLive on Giving
Bonus Goal: Giving
- Look around your community and find a way you can help
Links
- Learn more about Sarah Clarke
- Check out The Waterfront Awards: Powerful Success Stories.
- Get your copy of Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals
- Join the Write On Online Facebook group for community and conversation
- Commit to #Start2021Now
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What are your thoughts on giving? Where and how do you give? Please share in the comments or on the video.
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Next Week
Next week’s #GoalChat we will be our annual Virtual Holiday Party. Join the Twitter chat on Sunday, December 6th, at 7pm PT on Twitter. Then, on Monday, December 7th, at 4pm PT, Jennifer Ballard, Jen’s Virtual Parties, will join me to talk about best practices for virtual holiday parties on #GoalChatLive.
